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Instagram Founders' Artifact News App Adds AI-Generated Images, Gets More Confusing

Oct 04, 2023 - gizmodo.com
Artifact, the news app developed by Instagram co-founders Kevin Systrom and Mike Krieger, is now allowing users to generate and upload AI-generated images for their posts. Users can navigate to the generator tool while composing their post and submit a prompt, with the AI generating an image from the input in just a few minutes. The image generator can also follow certain aesthetic prompts and mimic styles like pop art.

Artifact recently unveiled a "Posts" feature, moving the platform away from its original news feed and more towards user-generated content. The company stated that posts will mainly be visible to the posters' followers and those who have read similar topics. The new image generator and user content streams take Artifact further from its original release as an Apple News competitor.

Key takeaways:

  • Artifact, the news app developed by Instagram co-founders Kevin Systrom and Mike Krieger, is introducing AI-generated images for posts on the platform.
  • Users can generate and upload these AI-created images for their own content, using a generator tool and submitting a prompt for the AI to create an image from.
  • The app has also unveiled a "Posts" feature, allowing users to publish their own content and moving Artifact towards a more user-generated content model.
  • Despite originally being released as an Apple News competitor, Artifact is evolving to include more social networking elements and AI capabilities, such as rewriting clickbait headlines and using AI voices for news reading.
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