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Instagram gets new filters for the first time in forever

Nov 15, 2023 - theverge.com
Instagram, owned by Meta, is introducing a range of new features, including 25 new filters for iOS users. These filters offer a variety of effects, from subtle color edits to more expressive styles, and some significantly alter the original image. The update also includes improvements to Reels, such as the ability to scale, crop, and rotate individual clips, undo and redo buttons, and 10 new English text-to-speech voices.

Additionally, Instagram is testing the ability to create custom stickers from users' own photos and videos. Other updates include a streamlined drafts view, quicker access to the audio page in Reels, and more data for creators, including the ability to see how many people are watching their Reel on a moment-by-moment basis. The company is also allowing users to create feed posts that are only visible to their close friends.

Key takeaways:

  • Instagram has introduced a range of new features, including 25 new filters that allow users to make significant changes to their original images.
  • The platform is also testing the ability to scale, crop, and rotate individual clips in Reels, and will soon add undo and redo buttons.
  • Instagram is testing a feature that allows users to create custom stickers from their own photos and videos, or from eligible content seen on Instagram.
  • Other updates include a streamlined drafts view, quicker access to the audio page in Reels, and more data for creators, including the ability to see how many people are watching their Reel on a moment-by-moment basis.
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