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Intel: “We are bringing the AI PC to the car”

Jan 09, 2024 - theverge.com
Intel has announced its first AI-focused chip for the automotive sector, which is designed to enhance in-car experiences such as navigation, voice assistants, and vehicle controls. The first company to install these chips in its vehicles is Zeekr, the EV subbrand of China's Geely. Intel is also in active talks with other original equipment manufacturers. The company is shifting its focus to AI PCs, arguing that AI is more secure when running on a personal computer as opposed to over the internet.

In addition, Intel is acquiring Silicon Mobility SAS, a company that designs, develops, and deploys EV energy management systems-on-a-chip (SoCs). The aim is to help EVs transition from first-generation, heavy, expensive, mineral-rich batteries to something more lightweight and easier to manage. Intel is also working with SAE International to develop a new standard for EV power management.

Key takeaways:

  • Intel has announced its AI-focused chip for the automotive sector, which is designed to enhance in-car experiences such as navigation, voice assistants, and vehicle controls.
  • The first company to install these chips in its vehicles is Zeekr, the EV subbrand of China’s Geely, with the first vehicle featuring Intel’s AI hardware set to roll out later this year.
  • Intel aims to introduce a “family” of systems-on-a-chip (SoCs) for future software-defined vehicles (SDVs), with the first rolling out at the end of 2024.
  • Intel is also acquiring Silicon Mobility SAS, a company that designs, develops and deploys EV energy management SoCs, with the aim to help EVs transition from first-generation batteries to something more lightweight and easier to manage.
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