Ofcom's announcement coincides with its latest research into children's online engagement in the UK, revealing that more younger children are connected than ever before. The study found that 24% of all 5- to 7-year-olds own their smartphones, and 76% own tablets. Despite age restrictions, 38% of 5- to 7-year-olds are using social media, with WhatsApp being the most popular app. The research also highlighted a disconnect between children's exposure to potentially harmful content online and what they share with their parents about their online experiences.
Key takeaways:
- Ofcom, the UK regulator for the Online Safety Act, plans to launch a consultation on how AI and automated tools are used to detect and remove illegal content online, specifically to protect children from harmful content and identify child sex abuse material.
- Mark Bunting, a director in Ofcom’s Online Safety Group, stated that while some services already use AI tools to shield children from harmful content, there is a lack of information about the accuracy and effectiveness of these tools.
- Ofcom's latest research shows that more younger children are connected online than ever before, with 24% of all 5- to 7-year-olds owning their own smartphones, and 76% owning tablets.
- Despite age restrictions, 38% of 5- to 7-year-olds are using social media in the UK, with WhatsApp being the most popular app among them. YouTube Kids remains the most popular network for younger users, at 48%.