These models are being used by companies like Mondelez International, WPP, Agoda, and Honor to streamline their content creation processes and enhance their marketing efforts. Both models prioritize safety and responsibility, with built-in precautions like digital watermarking, safety filters, and data governance. Google Cloud customers can access these models on Vertex AI, with Veo currently in private preview.
Key takeaways:
- Google is investing in its AI technology with new models like Veo, a video generation model, and Imagen 3, an image generation model, available on Vertex AI.
- Veo is the first hyperscaler to offer an image-to-video model, helping companies transform their existing creative assets into dynamic visuals.
- Imagen 3 generates the most realistic and highest quality images from simple text prompts, surpassing previous versions of Imagen in detail, lighting, and artifact reduction.
- Both Veo and Imagen 3 on Vertex AI prioritize safety and responsibility with built-in precautions like digital watermarking, safety filters, and data governance.