Lancey also offers features such as autopilot, which uncovers opportunities without the need for guesswork. The platform can be integrated with data sources directly, eliminating the need for manual import. It sets objectives based on metrics and generates experiments targeting activation, retention, and conversion across multiple channels. Once comfortable, users can put their growth experiments on autopilot, allowing Lancey to monitor and optimize without the need for A/B testing.
Key takeaways:
- Lancey is a platform that uses product data to analyze user behavior and suggest experiments.
- The platform is built from the ground up to analyze behavior and suggest experiments, and can automatically generate similar cohorts using existing users and enrichment data.
- Lancey allows for optimization without the need for A/B testing, and can be put on autopilot to uncover opportunities and manage experimentation efforts.
- Lancey integrates directly with data sources, eliminating the need for manual data import, and can be connected to analytics tools or directly to a data warehouse.