The company's games are designed to be approachable and fun, with themes varying with the news of the day. Lil Snack has also targeted YouTube influencers and streamers, who in turn get their fans to play every day. The company plans to continue its rapid growth by creating games in minutes using new AI tools, allowing them to develop games that move at the "speed of culture."
Key takeaways:
- Lil Snack, a company that creates daily, snackable games, has raised $3.1 million in funding from Lerer Hippeau, Waverley Capital, A16z Games Speedrun, and Powerhouse Capital.
- The company uses AI tools to create games quickly, in sync with pop culture trends, and has seen organic growth of over 100% month-over-month for several consecutive months.
- Co-founders Eric Berman and Travis Chen have backgrounds in leading roles at companies such as Scopely, Hulu, Snap, Crunchyroll, Warner, and Dapper Labs.
- Despite the use of AI tools, the company emphasizes the importance of human involvement in the game creation process, and plans to create more job opportunities as the company grows.