LinkedIn passes $2B in premium revenues in 12 months, with overall revenues up 9% on the year

LinkedIn, now part of Microsoft, reported a 9% revenue growth over the past year, with Premium subscriptions reaching a record $2 billion in the last 12 months. Despite not disclosing total revenues, estimates suggest LinkedIn's overall revenue was about $16.2 billion in 2024, with Premium subscriptions accounting for approximately 12.5%. The company has over 1 billion users and has been enhancing its paid tiers with AI-powered features, which have been well-received by 40% of Premium subscribers. LinkedIn's growth, however, is expected to slow to low- to mid-single digits due to challenges in its Talent Solutions division.

Microsoft's Q2 earnings highlighted a slowdown in its cloud business, impacting its stock performance. Despite this, LinkedIn's $2 billion milestone in Premium subscriptions is significant, showcasing the company's focus on value-oriented models to meet subscriber needs. LinkedIn CEO Ryan Roslansky emphasized the company's investment in AI tools to enhance user connectivity and career growth. Since its acquisition by Microsoft in 2016, LinkedIn has been selective in disclosing financial figures, often highlighting positive developments to balance less favorable data.

Key takeaways:

LinkedIn's Premium subscriptions have generated a record $2 billion in revenue over the last 12 months, accounting for approximately 12.5% of its estimated $16.2 billion total revenue in 2024.
LinkedIn has over 1 billion users, and its Premium subscription business has grown around 50% in the last two years.
Microsoft's AI business is growing rapidly, with a $13 billion annual revenue run rate, overshadowing LinkedIn's growth.
LinkedIn's new AI features have been popular among Premium subscribers, with 40% using these tools for job hunting and professional development.

LinkedIn passes $2B in premium revenues in 12 months, with overall revenues up 9% on the year | TechCrunch

Key takeaways:

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