The platform promotes the use of personalized videos to qualify more leads, increase sales production, and shorten deal cycles. It offers four types of videos for email campaigns: Welcome Videos, Sales Proposal Videos, Explainer Videos, and Product Release Videos. These videos aim to introduce the user, showcase sales proposals, explain complex ideas in a simple manner, and share product updates, respectively.
Key takeaways:
- Personalized video emails can generate 79% more marketing-qualified leads and help build stronger relationships with clients.
- Using HeyGen's video email and messaging platform can shorten the deal cycle by providing relevant videos to prospects, including demos, proposal walkthroughs, and customer stories.
- Four types of videos that can be included in an email campaign are Welcome Videos, Sales Proposal Videos, Explainer Videos, and Product Release Videos.
- These videos can help introduce yourself, showcase sales proposals, explain complex ideas in a simple manner, and share product updates with your community of users.