Meta AI now has 1B monthly active users | TechCrunch
May 29, 2025 - techcrunch.com
Meta Platforms Inc. has reached a significant milestone with its Meta AI, now boasting one billion monthly active users across its apps, as announced by CEO Mark Zuckerberg at the company's annual shareholder meeting. This achievement doubles the 500 million users reported in September 2024. Zuckerberg emphasized the company's focus on enhancing the user experience by prioritizing personalization, voice interactions, and entertainment. The ultimate goal is to develop Meta AI into a leading personal AI assistant, with plans to eventually monetize it through paid recommendations or a subscription service, potentially competing with AI chat apps like OpenAI's ChatGPT.
This milestone follows the recent launch of a stand-alone Meta AI app, marking a strategic move to expand the AI's capabilities and user base. Zuckerberg highlighted the importance of continuously upgrading the assistant, which could open up new business opportunities for Meta. The company aims to build a robust AI ecosystem before establishing a revenue model around it, indicating a long-term vision for integrating AI into everyday user interactions.
Key takeaways:
Meta AI now has one billion monthly active users across its apps, doubling from 500 million in September 2024.
The focus for the year is on deepening the experience of Meta AI with personalization, voice conversations, and entertainment.
Meta plans to build out the AI assistant further before creating a business around it, with potential for paid recommendations or a subscription service.
The milestone follows the launch of a stand-alone Meta AI app, positioning Meta to compete with AI chat apps like OpenAI's ChatGPT.
