In related news, Google updated its political content policy in September, requiring all verified election advertisers to disclose uses of AI in their campaign content. Meanwhile, U.S. regulators are considering creating regulations around political AI deep fakes ahead of the 2024 election cycle. There are growing concerns about the potential impact of AI usage on social media on voter sentiment, including the creation of fake news and deep fakes.
Key takeaways:
- Meta, the parent company of Facebook and Instagram, has banned political advertisers from using its new generative AI ad campaign creation tools.
- The company updated its help center to reflect this decision, stating that it is testing these tools and currently not permitting their use for ads related to sensitive topics in regulated industries.
- Google updated its political content policy in September, requiring all verified election advertisers to disclose uses of AI in their campaign content.
- Regulators in the United States are considering creating regulations around political AI deep fakes ahead of the upcoming 2024 election cycle due to concerns about AI usage potentially impacting voter sentiment.