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Meta, X approved ads containing violent anti-Muslim, antisemitic hate speech ahead of German election, study finds | TechCrunch

Feb 22, 2025 - techcrunch.com
Research by Eko, a corporate responsibility nonprofit, reveals that social media platforms Meta and X approved ads containing violent anti-Muslim and anti-Jew hate speech targeting users in Germany ahead of the federal elections. Eko's tests showed that X approved all 10 submitted hate speech ads, while Meta approved five out of ten, despite having policies against such content. The ads included calls for violence against minorities and used AI-generated imagery without disclosure. Eko disabled the ads before they were scheduled to run, highlighting significant flaws in the platforms' content moderation systems. The findings suggest that these platforms could be profiting from distributing hate speech, raising concerns about their adherence to their own policies and the EU's Digital Services Act (DSA).

The EU has opened investigations into Meta and X regarding election security and illegal content under the DSA, but no conclusions have been reached yet. Eko's findings indicate that the platforms are not enforcing bans on hate speech effectively, despite the DSA being in effect. The research suggests that the platforms are not voluntarily addressing these issues, and calls for stronger regulatory action, including pre-election mitigation measures to prevent algorithmic amplification of harmful content. The EU faces pressure from the U.S. to soften its regulatory approach, which could impact the enforcement of these new laws.

Key takeaways:

  • Social media platforms Meta and X approved ads with violent hate speech targeting Muslims and Jews in Germany ahead of federal elections, highlighting flaws in their ad review systems.
  • Eko's research indicates that both platforms are not properly enforcing their own hate speech policies, despite the EU's Digital Services Act (DSA) being in effect.
  • The European Commission has ongoing investigations into Meta and X regarding election security and illegal content, but no final decisions or sanctions have been made yet.
  • There is concern that the EU may not fully enforce new regulations due to pressure from the U.S., and civil society groups are urging for stronger action to prevent tech-fueled threats to democratic processes.
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