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Meta’s AI chatbots with personas launching across apps this week: report

Sep 24, 2023 - aibeat.co
Meta, formerly known as Facebook, is reportedly planning to launch AI chatbot characters, possibly as soon as this week, according to unnamed sources cited by the Wall Street Journal. The AI agents, which are designed to engage in natural-language conversations with users, are part of Meta's efforts to boost engagement and retain users, particularly younger ones. The company has been investing heavily in AI, developing a large language model to compete with OpenAI’s GPT-4, and launching an image generation model, a speech and text translation model, and Llama 2, its second 'open-source' large language model.

However, the chatbots have faced issues during testing, with employees finding some of them rude, unhelpful, or raising privacy concerns. There are also concerns about potential addiction and emotional attachment to the chatbots. Despite these challenges, Meta is expected to launch dozens of these 'Gen AI Personas', and is also exploring the possibility of enabling celebrities and creators to create their own AI chatbots to interact with their fans and followers.

Key takeaways:

  • Meta is planning to launch AI chatbot characters, which are designed to engage in natural-language conversations with users and assist with productivity-related tasks. The announcement is expected to be made during the annual Meta Connect conference.
  • The company has increased its investments in AI, developing a new large language model to compete with OpenAI’s GPT-4, and launching an image generation model, a speech and text translation model, and Llama 2, the second version of its large language model.
  • The AI chatbots, referred to as 'Gen AI Personas', are part of Meta's strategy to boost engagement and retain users, especially the younger demographic. Celebrities and creators will also be able to create their own AI chatbots to interact with their fans and followers.
  • However, the development has raised concerns about privacy and addiction, with potential issues of users developing emotional attachments to chatbots. Initial tests of the chatbots have also faced problems, including rudeness, privacy concerns, and inappropriate remarks.
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