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Meta’s WhatsApp Is Adding a New AI Assistant for Businesses

Jun 07, 2024 - news.bensbites.com
Meta Platforms Inc. is introducing new artificial intelligence features to WhatsApp, including an AI assistant designed to aid businesses in customer interaction, answering queries, and selling goods and services via chat. The company plans to test these new features with businesses in India and Singapore, before expanding to Brazil.

These new features, specifically designed for businesses that frequently manage customer service interactions, will support over 200 million businesses that use WhatsApp for customer communication. The AI-powered assistant is already available for regular users, but the new products are tailored specifically for business use.

Key takeaways:

  • Meta Platforms Inc. is introducing new AI features to WhatsApp, including an AI assistant for businesses.
  • The AI assistant will help businesses connect with customers, answer queries, and sell products and services via chat.
  • WhatsApp will test the new AI-powered assistant with businesses in India and Singapore, followed by Brazil.
  • The new features are designed to support over 200 million businesses that use WhatsApp for customer interactions.
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