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Morgan Stanley to Launch AI-Powered Assistant for Financial Advisors

Sep 18, 2023 - pymnts.com
Morgan Stanley is launching an AI-powered assistant for financial advisors and their support staff. The tool, AI @ Morgan Stanley Assistant, provides access to 100,000 research reports and documents, saving time for advisors and customer service employees in addressing market-related queries, recommendations, and internal processes. The assistant is based on OpenAI’s GPT-4 and uses large language models to generate human-like responses to questions.

The bank is also piloting another tool, Debrief, which automatically summarizes client meetings and generates follow-up emails. Earlier in March, Morgan Stanley announced it was testing an OpenAI-powered chatbot to enable its financial advisors to sift through internal research data for relevant information. The bank believes these AI solutions will revolutionize client interactions and bring new efficiencies to advisor practices.

Key takeaways:

  • Morgan Stanley is launching an AI-powered assistant for financial advisors and their support staff, providing access to 100,000 research reports and documents.
  • The AI @ Morgan Stanley Assistant is based on OpenAI’s GPT-4 and uses large language models to generate human-like responses to questions.
  • The AI tool will save advisors and customer service employees time in addressing queries, allowing them to dedicate more time to engaging with clients.
  • Morgan Stanley is also piloting another tool called Debrief, which automatically summarizes the content of client meetings and generates follow-up emails.
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