Despite these concerns, 69% of people reported receiving more interest and better responses using AI-generated content than when they used their own original content. However, 57% of people said they would be hurt or offended if they found out AI wrote their Valentine's message. The survey also found that online dating is pervasive, with 58% of Americans using, or having used, dating websites, apps, or social media to find love. However, the rise of AI tools has complicated the online dating landscape, with nearly half (46%) of Americans unsure if they could identify AI-generated love messages.
Key takeaways:
- A new survey from McAfee Research has found that nearly half (45%) of all men will use AI to write love messages this Valentine’s Day, up from 30% last year.
- The survey found that the increased use of AI has produced greater concern for telling real from fake online, with 58% of Americans encountering fake profiles online.
- Despite mixed feelings and experiences, 69% of people reported receiving more interest and better responses using AI-generated content than when they drafted or used their own original content.
- McAfee Labs is reporting that increased Valentine-related malware campaigns (25% surge), malicious URLs (300% increase), and a variety of romance-themed spam and email scams (a staggering 400% increase), with the majority focused on Valentine’s shopping and gifts.