These changes aim to provide consumers with longer battery life, improved AI-driven features, and a more efficient phone. While these technical improvements may not immediately capture market share, they lay the groundwork for more consumer-friendly upgrades. The Pixel 10 Pro is expected to launch on a similar schedule to the Pixel 9 family, which was announced in August and released in September.
Key takeaways:
- The Pixel 10 Pro will feature the new Tensor G5 chipset, fabricated by TSMC using a 3nm process, leading to improved battery life and efficiency.
- Google is focusing on enhancing AI capabilities in the Pixel 10 Pro, with many AI routines hard-coded into the Tensor chipset for smoother user experiences.
- Google is taking full control of the Image Signal Processor and switching to VeriSilicon for the display controller, moving away from Samsung-manufactured subsystems.
- The Pixel 10 Pro is expected to offer consumer-friendly upgrades like longer battery life and faster AI routines, enhancing features such as Magic Eraser and Gemini Assistant.