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Nintendo, Microsoft, and other developers will share accessibility labels about their games

Mar 20, 2025 - theverge.com
Five major video game companies, including Electronic Arts, Google, Microsoft, Nintendo of America, and Ubisoft, have launched the "Accessible Games Initiative" to enhance accessibility in gaming. Managed by the Entertainment Software Association (ESA), this initiative aims to provide clearer information about accessibility features in games using 24 specific tags, such as "large and clear subtitles" and "narrated menus." These tags will be displayed on digital storefronts and product pages, although the timeline for implementation will vary by company and is voluntary.

Additional companies like Amazon Games, Riot Games, Square Enix, and Warner Bros. Games have also joined the initiative. While Google declined to comment on their implementation plans, Riot Games, Ubisoft, and Xbox have expressed their commitment to integrating these tags into their platforms. The initiative was initially developed with input from Sony Interactive Entertainment, although Sony is not listed as a founding member. The ESA emphasizes that companies are working internally to bring these accessibility tags to consumers.

Key takeaways:

  • Five major video game companies, including Nintendo of America and Microsoft, are part of a new "Accessible Games Initiative" to improve accessibility feature information in games.
  • The initiative will use 24 tags to describe accessibility features, such as "large and clear subtitles" and "narrated menus."
  • The implementation timeline for these tags will vary by company and is voluntary, with companies like Ubisoft and Xbox actively planning integration.
  • Additional companies like Amazon Games, Riot Games, Square Enix, and Warner Bros. Games have also joined the initiative.
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