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Nvidia could surpass Apple's value if iPhone maker AI push disappoints

Mar 06, 2024 - businessinsider.com
Apple is under pressure to release generative AI services soon or risk Nvidia surpassing it in value, according to analyst Ming-Chi Kuo. The prediction comes amid a decline in iPhone sales in China and Apple's shift towards AI following the termination of its electric car project. Nvidia, a dominant player in the AI semiconductor market, has seen its stock rise 260% in the past year, while Apple's valuation has only increased by 13%.

Apple's push towards AI is seen as a response to declining iPhone sales and increasing competition from tech giants like OpenAI, Google, and Microsoft. The company recently cancelled Project Titan, a multi-billion dollar effort to create a self-driving electric car, to focus on generative AI. However, details of Apple's AI strategy remain sparse, with no official announcements from CEO Tim Cook. Potential plans may include an AI coding assistant and AI features in software updates for iPhone and iPad.

Key takeaways:

  • Apple is urged to release GenAI services soon or risk Nvidia surpassing it in market value, according to analyst Ming-Chi Kuo.
  • Apple's iPhone sales in China have declined, and the company is shifting its focus towards generative AI after discontinuing its electric car project.
  • Nvidia, a dominant player in the AI semiconductor market, has seen its stock rise 260% in the last year, while Apple's valuation has only increased by 13%.
  • Apple may be working on an AI coding assistant and plans to integrate AI features into software updates for its iPhone and iPad.
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