Zoovu is also proving beneficial to B2B companies, connecting information with an organization’s ERP, sales, service, and commerce systems to guide purchasers efficiently. The platform's intelligent automation reduces errors and returns, and has improved cost-savings and productivity by 400%. Zoovu participated in the Customer Experience cohort of SAP.iO Foundry New York, strengthening its product development, go-to-market, and sales strategies. The company is now exploring generative AI to further enhance its platform and drive growth in the digital-first economy.
Key takeaways:
- Zoovu is an AI-powered platform that helps B2C and B2B companies match customers with the exact product they’re looking for, functioning as a digital salesperson.
- The platform ingests a company’s product content from various sources and translates it into human language, providing interactive buying advice through guided conversations.
- Zoovu's AI-based assistant can increase conversion rates and average cart value by understanding customer's intent and context, and making suggestions based on pricing preferences and buying patterns.
- Zoovu is exploring generative AI as the next enhancement to accelerate human-centric digital experiences and drive growth in the digital-first economy.