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OpenAI rolls out image generation powered by GPT-4o to ChatGPT

Mar 25, 2025 - theverge.com
OpenAI has launched a new feature called "Images in ChatGPT," which integrates image generation capabilities directly into ChatGPT using the GPT-4o model. This feature is available across all subscription tiers, including the free tier, which has usage limits similar to DALL-E. The new model, described as "omnimodal," can generate various data types and offers improved accuracy in binding attributes and rendering text. It can correctly bind attributes for 15 to 20 objects and generate coherent text without typos, addressing common issues in existing image generation tools. The system uses an autoregressive approach for image generation, which may contribute to its enhanced capabilities.

The feature allows users to create images for practical applications like scientific diagrams, comics, and informational posters. Despite taking longer to generate images, OpenAI believes the quality and world knowledge embedded in the images justify the wait. The system includes safeguards to prevent misuse, such as blocking the generation of inappropriate content and incorporating metadata to mark images as AI-generated. Users own the images they generate and can use them within OpenAI's usage policies.

Key takeaways:

  • OpenAI has integrated new image generation capabilities into ChatGPT, allowing users to generate images using GPT-4o across all subscription tiers.
  • The new image generation tool improves on "binding" and text rendering, allowing for more accurate and reliable images with multiple objects and coherent text.
  • The system uses an autoregressive approach for image generation, which may contribute to better text rendering and binding capabilities compared to diffusion models.
  • OpenAI has implemented robust safeguards to prevent misuse, including blocking the generation of inappropriate content and marking images with C2PA metadata to indicate they were created by OpenAI.
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