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OpenAI says it has no plans for a Sora API — yet | TechCrunch

Dec 18, 2024 - techcrunch.com
OpenAI has announced that it currently has no plans to release an API for its AI model Sora, which can generate realistic videos from text descriptions or reference images. This decision comes despite high demand, as evidenced by the need to close applications for Sora's video creation suite shortly after its launch due to unexpected traffic. OpenAI CEO Sam Altman acknowledged the underestimation of demand and mentioned efforts to provide access as quickly as possible. Sign-ups for Sora have recently resumed.

The lack of an API for Sora could place OpenAI at a competitive disadvantage compared to rivals like Google, which has launched a limited access API for its video-generation model, Veo, and plans to release an API for its successor, Veo 2, in 2025. Other companies, including AWS and various startups, have already introduced APIs for their video models. These developments highlight the growing trend and demand for generative video technology in the industry.

Key takeaways:

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  • OpenAI currently has no plans to release an API for its AI video model, Sora, due to capacity issues.
  • OpenAI faced unexpectedly high demand for Sora, leading to a temporary halt in applications for its video creation suite.
  • Google and AWS are ahead in offering APIs for their video-generation models, potentially putting OpenAI at a competitive disadvantage.
  • Several startups, including Runway, already offer APIs for generative video models, catering to large consumer technology companies.
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