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OpenAI's CTO treats creativity like a problem to be solved — and that itself is the problem

Jun 25, 2024 - businessinsider.com
OpenAI's CTO Mira Murati recently suggested that some jobs, particularly in the creative sector, that are being replaced by AI "shouldn't have been there in the first place." This comment sparked outrage among those at risk of losing their jobs due to technological advancements. Murati believes that AI will primarily be used as a collaborative tool to help more people become creative, but her comments have been criticized as naive and arrogant by creatives such as photographer and visual artist Boris Eldagsen and writer and CEO of EZPR, Ed Zitron.

Murati expanded on her thoughts in a June 22 post, stating that AI tools could lower barriers and allow anyone with an idea to create, while automating certain tasks. However, critics argue that AI cheapens the creative process and produces regurgitated copies of the data it was trained on, rather than genuine creative expression. They also express concern that companies will leverage technology to outsource jobs to the point where they no longer need to employ a creative workforce.

Key takeaways:

  • OpenAI's CTO Mira Murati suggested that some jobs, especially in the creative sector, replaced by AI should not have existed in the first place, sparking controversy and criticism.
  • Artists and creatives have expressed concern and disagreement with Murati's views, arguing that AI cannot replace the human creative process and that her comments are dismissive of the livelihoods at stake.
  • Murati believes that AI will primarily be used as a collaborative tool to help more people become creative, and that it will automate certain tasks, freeing up human creators to focus on higher-level creative thinking.
  • Ed Zitron, writer and CEO of EZPR, criticized Murati's perspective, arguing that AI output is mediocre and that the push for AI is driven by a desire for efficiency and cost-cutting, rather than quality.
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