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Orby is building AI agents for the enterprise | TechCrunch

Jun 27, 2024 - techcrunch.com
Orby AI, a startup founded by Bella Liu and William Lu, is developing a generative AI platform that automates various business workflows, including data entry, document processing, and form validation. The platform learns and acts on workflows in real-time, understanding patterns and relationships within an enterprise's unstructured data. The AI agent observes how workers perform their tasks, learns, and generates automations, adapting the model as it learns more. Orby's technology stands out for its ability to adapt to changes in workflows, such as when an app's UI gets an update.

Despite the competitive market, with giants like OpenAI, Anthropic, Amazon, and Google, Orby AI recently raised $30 million in a Series A funding round and is already generating revenue from around a dozen customers. The company plans to use the funds to expand its team and scale its go-to-market, customer support, product, and technical organizations. Liu, Orby's CEO, believes that the enterprise market has a strong appetite for generative AI solutions that improve business performance.

Key takeaways:

  • Orby AI, founded by Bella Liu and William Lu, is developing a generative AI platform that can automate various business workflows, including data entry, document processing, and form validation.
  • The company's AI technology stands out for its ability to learn and act on workflows in real time and understand patterns and relationships within unstructured data.
  • Orby AI recently raised $30 million in a Series A funding round, and it is already generating revenue from around a dozen customers.
  • The company's AI model can adapt to changes in workflows, such as updates to an app's UI, by analyzing API interactions and browser usage, and it does not store customer data, only using it to fine-tune its model.
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