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PayPal Joins AI Craze, Announces AI-Driven Products

Jan 26, 2024 - techtimes.com
PayPal is set to release new artificial intelligence (AI) features aimed at driving faster purchases and providing AI-assisted personalization for consumers and merchants, according to CEO Alex Chriss. The features include PayPal's Fastlane, a one-click guest checkout feature, and Smart Receipts, which uses AI to suggest future purchases to customers based on their shopping history. The company is also developing an "advanced offers platform" that will allow retailers to contact customers based on their previous online purchases, and CashPass, which provides tailored cash-back deals based on purchase patterns.

However, the announcement of these new features has reportedly led to a drop in PayPal's shares. After the news was processed by investors, the company's shares fell by 4.6%. Market analysts suggest that investors did not see the announcements as revolutionary, but rather as expected upgrades to existing services.

Key takeaways:

  • PayPal is set to release new artificial intelligence (AI) features aimed at driving faster purchases, AI-assisted personalization for consumers, and AI-assisted sales for merchants.
  • PayPal's new features include Fastlane, a one-click guest checkout feature, and Smart Receipts, a feature that uses AI to suggest possible future purchases based on past transactions.
  • PayPal is also developing an 'advanced offers platform' that uses AI to analyze data from merchant transactions and personalize offers for customers, and launching CashPass, a feature that provides users with customized cash-back deals.
  • Despite these announcements, PayPal's shares reportedly fell by 4.6%, with some suggesting that the market did not view these as revolutionary new developments.
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