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Pengu creator Slay raises $5M for social gaming platform

Jun 20, 2024 - venturebeat.com
Slay, the creator of the hit game Pengu, has raised $5 million to expand its social gaming platform. The company, which has over 2.5 million monthly active users and more than 10 million downloads, plans to use the funding to build an immersive social gaming platform and develop an AI platform. The funding round was led by Accel, with participation from Laton VC, HYBE America CEO Scooter Braun, and others.

Slay was founded in 2022 by Berlin-based cofounders Fabian Kamberi, Jannis Ringwald, and Stefan Quernhorst. The company's most successful title, Pengu, is a virtual pets app where users raise their own digital penguin and play mini-games. The company is also working on features for users to better interact and socialize with each other on the platform, including AI features for communicating and playing with other players' Pengus.

Key takeaways:

  • Slay, the company behind the hit game Pengu, has raised $5 million to build its social gaming platform. The company has over 2.5 million monthly active users and has seen a tenfold increase in its revenues in 2024 compared to 2023.
  • The company is working on an immersive social gaming platform that allows users to engage with the virtual pets of Pengu and other characters. The platform also includes a social sharing feature.
  • Slay is also developing an AI platform and is planning to expand the reach of Pengu globally. The company is also providing a developer platform where users and commercial studios can create their own content and worlds in Pengu.
  • The company was founded in 2022 by Berlin-based cofounders Fabian Kamberi, Jannis Ringwald and Stefan Quernhorst. It has released several successful gaming titles and apps designed to foster positive social interactions.
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