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Randy Travis’s New Song Recreates His Voice With AI Technology

May 05, 2024 - rollingstone.com
Country music artist Randy Travis, who lost his speech after a stroke in 2013, has used artificial intelligence (AI) technology to clone his voice for his first recording in over a decade. The song, "Where That Came From," was created with the help of Travis's longtime producer Kyle Lehning, his wife Mary, and Warner Music Nashville co-chair and co-president Cris Lacy. The process involved another singer performing the initial vocals, which were then overlaid with Travis's AI voice clone.

This marks one of the first commercial releases to feature AI-cloned vocals, sparking discussions around copyright, credits, and the regulation of AI in the music industry. The use of AI has been controversial, especially when artists' recordings are used to train AI models without their permission. However, proponents argue that AI could be beneficial in the creative process, as demonstrated by Travis's ability to produce new music despite his speech loss.

Key takeaways:

  • Randy Travis, who lost his speech after a stroke in 2013, used AI technology to clone his voice for his first recording in over a decade, a song called "Where That Came From".
  • The song is one of the first commercial releases to feature AI-cloned vocals, marking a significant moment for AI music.
  • AI music has become a contentious topic in the music industry, with artists, record labels, and lawmakers grappling with how to regulate the technology to protect artists' works and digital likenesses.
  • Travis's use of AI raises questions about copyright and credits, and how the technology should be used in the music industry moving forward.
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