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Reddit locks down its public data in new content policy, says use now requires a contract | TechCrunch

May 09, 2024 - techcrunch.com
Reddit has introduced a new "Public Content Policy" aimed at regulating how its data is accessed and used by commercial entities and other partners. The policy comes as the company seeks to grow revenue from its data, having already made $203 million through data licensing agreements. The policy will restrict unauthorized access to Reddit's data, while ensuring access for non-commercial actors such as researchers. Commercial entities wanting to use Reddit's data, including for AI training, will now have to pay.

The policy also includes measures to protect user privacy, such as requiring partners to respect user decisions to delete content and prohibiting the use of Reddit's content to identify individuals or their personal information. Reddit also announced a new subreddit, r/reddit4researchers, to support researchers wanting to use Reddit data for non-commercial purposes. The company is also partnering with OpenMined to develop a program to guide and grow researchers' collaboration with Reddit.

Key takeaways:

  • Reddit is implementing a new "Public Content Policy" to regulate how its data is accessed and used by commercial entities and partners, while also protecting users' privacy.
  • The company has already made $203 million through data licensing agreements and expects this number to increase over time.
  • Access to Reddit data for research and other non-commercial efforts will continue, but entities that want to use Reddit's data for commercial purposes, including AI training, will have to pay.
  • Reddit has established a new subreddit, r/reddit4researchers, to help researchers who want to use Reddit data for non-commercial purposes and is partnering with OpenMined to develop a program to guide and grow researchers' collaboration with Reddit.
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