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Reddit tests a conversational AI search tool | TechCrunch

Dec 09, 2024 - techcrunch.com
Reddit has introduced a new feature called Reddit Answers, which leverages conversational AI to provide users with curated summaries of relevant responses and threads across the platform. This feature aims to enhance Reddit's competitiveness against AI tools like OpenAI's ChatGPT and Perplexity by offering quick and concise answers to user inquiries. Reddit Answers allows users to ask questions and receive conversational responses that pull information from various communities and posts, enabling users to explore related conversations and deepen their search with follow-up questions. The feature is currently being tested with a limited number of users in the U.S. and is available only in English, with plans to expand to more countries and languages in the future.

Reddit Answers is powered by a combination of Reddit's own AI models and integrations with models from OpenAI and Google Cloud. This initiative is part of Reddit's broader strategy to improve the search experience on its platform by making it faster, smarter, and more relevant. In addition to Reddit Answers, the company is exploring other AI applications, such as AI-powered search result pages, translation, and insights for brands. By developing its own AI tools, Reddit aims to provide users with a more efficient way to access the wealth of information, recommendations, and discussions available on its platform.

Key takeaways:

  • Reddit is testing a new feature called Reddit Answers, which provides users with curated summaries of relevant responses and threads in a conversational format.
  • The feature aims to compete with AI tools like OpenAI's ChatGPT and Perplexity by offering quick and concise answers directly on Reddit.
  • Reddit Answers is initially available to a limited number of users in the U.S. and is currently only accessible in English, with plans to expand to more countries and languages.
  • The feature is powered by Reddit's own AI models, as well as integrations with models from OpenAI and Google Cloud.
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