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Salesforce acquires Airkit, a no-code platform for building GPT-4-powered ecommerce AI agents

Sep 22, 2023 - aibeat.co
Salesforce is set to acquire AI startup Airkit.ai, which specializes in creating AI agents for ecommerce businesses, powered by GPT-4. The move follows the recent announcement of Einstein Copilot, Salesforce's AI assistant, and Airkit.ai's shift to a GPT-4 powered customer service solution. The startup's AI agents integrate with ecommerce and helpdesk platforms to handle customer queries, freeing up service representatives for more complex tasks.

Airkit.ai, co-founded by Adam Evans and Stephen Ehikian, was initially a 'low-code' platform for creating personalized customer journeys. The company, which raised $28 million in 2020, will become part of Salesforce Service Cloud following the acquisition. The deal marks the second time Salesforce has acquired a company from the founders, having bought big data startup RelateIQ in 2014. Salesforce's investment in Airkit.ai is part of its broader push into generative AI.

Key takeaways:

  • Salesforce is acquiring AI startup Airkit.ai, which builds GPT-4-powered AI agents to assist ecommerce businesses with customer service.
  • Airkit.ai recently pivoted to become a GPT-4 powered customer service solution, integrating with ecommerce and helpdesk platforms to resolve customer queries automatically.
  • Once the acquisition is complete, Airkit.ai will become part of Salesforce Service Cloud and will continue to be led by co-founder Adam Evans.
  • This acquisition aligns with Salesforce's significant investments in generative AI and the founders of Airkit.ai have a strong preexisting relationship with Salesforce, having previously sold their startup RelateIQ to the company.
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