Administrators and managers can customize Einstein Copilot using Copilot Studio, which allows them to modify how the assistant responds to users and build their own apps with their own prompts and actions. The platform also includes a framework for AI security, Einstein Trust Layer, that provides privacy and protection for all data passed through the system. The entire platform is built on the newly announced Einstein 1 Platform, which includes major improvements to Data Cloud that allows companies to safely connect their AI-powered experiences to their enterprise data and build apps using low-code interfaces.
Key takeaways:
- Salesforce has introduced an AI assistant, Einstein Copilot, that integrates directly into Salesforce applications and can assist users in their everyday work. It can understand the context of what users are looking at and provide them the ability to interact with their corporate data conversationally.
- The Einstein Copilot is customizable using Copilot Studio, allowing administrators and managers to modify how the assistant responds to users and build their own apps with their own prompts and actions. Companies can also build and select their own AI models to fit their business needs.
- The AI assistant is built on top of Einstein Trust Layer, a framework for AI security that provides privacy and protection for all data passed through the system. It includes steps for masking sensitive personally identifiable information and ensuring no data is retained by the AI models for training purposes.
- The Einstein 1 Platform, which includes major improvements to Data Cloud, enables the AI-powered experiences. It allows companies to connect their AI experiences to their enterprise data and build apps using low-code interfaces. The platform also provides analytics on how the AI assistant is being used, providing valuable feedback for refinement.