In addition to hiring new staff, Salesforce has been inviting former employees back to the company. CEO Marc Benioff thanked these "boomerang" employees for their contributions. The company has also reviewed its prices and launched a suite of AI features, including a generative AI tool called Einstein Copilot, to maintain its growth potential and margins.
Key takeaways:
- Salesforce plans to hire 3,300 specialists to boost its employee numbers, as revealed by CEO Marc Benioff at the company's annual Dreamforce conference.
- The company had previously laid off 10% of its employees in January and another 50 in August, citing overhiring during the pandemic.
- Salesforce has been inviting former employees back to the company as part of its turnaround efforts, with many of the new hires expected to be 'boomerangs'.
- The company has reviewed its prices upwards for the first time in seven years and launched a suite of artificial intelligence features, including a generative AI tool called Einstein Copilot.