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Samsung Unpacked 2025: When and Where to Catch the Galaxy S25 Reveal, AI Updates

Jan 06, 2025 - cnet.com
Samsung is gearing up for its January Unpacked event, scheduled for Wednesday, Jan. 22, at 10 a.m. PT in San Jose, with a live stream available on Samsung's platforms. The event will unveil the Galaxy S25 and highlight advancements in Galaxy AI, which Samsung claims will offer more natural and intuitive interactions. The company emphasizes that the new Galaxy S series will set new standards for mobile AI experiences. Despite previous lukewarm reception to AI features, Samsung and other major phone makers continue to focus on enhancing these capabilities.

Ahead of the event, Samsung is offering various incentives for preorders, including a $50 credit towards the latest Galaxy device, up to $900 in trade-in credit, and an additional $300 instant credit for reserving and preordering. Samsung typically hosts Unpacked events twice a year, with the January event focusing on the Galaxy S lineup and a summer event for its foldable devices. Last year's summer event in Paris introduced the Galaxy Z Fold 6 and Z Flip 6, also emphasizing Galaxy AI.

Key takeaways:

  • Samsung's January Unpacked event is scheduled for Wednesday, Jan. 22, at 10 a.m. PT in San Jose, focusing on the Galaxy S25 and Galaxy AI updates.
  • The next iteration of Galaxy AI aims to be more natural and intuitive, enhancing mobile AI experiences.
  • Samsung is offering a $50 credit for preorders, with up to $900 additional credit for eligible trade-ins and a $300 instant credit for reserving and preordering.
  • Samsung typically hosts Unpacked events twice a year, unveiling the latest Galaxy S lineup in winter and new foldables in summer.
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