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Scarlett Johansson hits AI app with legal action for cloning her voice in an ad

Nov 01, 2023 - theverge.com
Scarlett Johansson is suing an AI app developer, Convert Software, for using her name and likeness in an online advertisement for their AI image editor, Lisa AI: 90s Yearbook & Avatar. The ad featured an AI-generated voice that sounded like Johansson, and although the ad included a disclaimer that the images were produced by Lisa AI and had no connection to Johansson, her representatives have stated that she was never a spokesperson for the app.

The legal action is being handled by Johansson's attorney, Kevin Yorn, who stated that they will pursue all legal remedies. The case highlights the growing issue of AI technology being used to clone voices and create deepfake images, raising concerns about consent and misuse.

Key takeaways:

  • Scarlett Johansson is suing an AI app developer for using her name and likeness in an online ad for an AI image editor, Lisa AI: 90s Yearbook & Avatar.
  • The ad featured an AI-generated voice meant to sound like Johansson, which the actress claims was used without her consent.
  • Convert Software, the developer behind the app, included a disclaimer in the ad stating that the images were produced by Lisa AI and had nothing to do with Johansson.
  • The article suggests that as AI becomes more accessible, similar cases involving the unauthorized use of celebrities' voices and likenesses are likely to increase.
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