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Shopify Employee Breaks NDA To Reveal Firm Quietly Replacing Laid Off Workers With AI

Jul 22, 2023 - thedeepdive.ca
A Shopify employee has violated their non-disclosure agreement to reveal the company's controversial actions, including massive layoffs and a shift towards cheaper contract labor and AI support. The company is set to launch an AI assistant, "Sidekick", and has been using AI for various tasks, including generating product descriptions and developing a new help center AI agent. However, this strategy has led to delays in customer support and an increase in scam businesses on the platform.

The employee also raised concerns about the well-being of Shopify’s workforce, with increased workloads leading to burnout and stress. Shopify's focus on larger businesses and payment transactions rather than subscription software has also been highlighted. Despite assurances of no further layoffs, the company's secretive handling of layoffs has caused doubt among employees. CEO Tobi Lutke's compensation has remained largely unaffected despite the layoffs.

Key takeaways:

  • A Shopify employee has violated their NDA to reveal the company's controversial actions, including massive layoffs and a shift towards replacing full-time employees with cheaper contract labor and AI support.
  • Shopify has announced the launch of an AI assistant called “Sidekick” for merchants using its platform, which will respond to inquiries, provide sales trends information, and more.
  • The company's cost-cutting strategy has led to significant delays in customer support and a potential increase in the number of scam businesses on the platform. Remaining staff members have reportedly faced increased workloads without proportional compensation, leading to burnout and stress leave.
  • Despite assurances from Shopify’s leadership that there will be no further layoffs, the company's secretive handling of layoffs and focus on AI-based solutions have caused employees to doubt these promises. CEO Tobi Lutke's compensation appears to have been largely unaffected by the layoffs.
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