This partnership signifies Shutterstock's strategic move into the AI sector, leveraging its vast library of visual content to aid in the development of advanced AI models. The deal with Reka AI, which specializes in creating software trained on large amounts of data, underscores the potential of Shutterstock's resources in the evolving field of artificial intelligence.
Key takeaways:
- Shutterstock Inc., a marketplace of images and videos, is licensing its visual media to train AI models as a new growth strategy.
- Shutterstock's latest deal was announced with Reka AI, a startup that develops large language models.
- These large language models are software trained on massive amounts of information and are crucial for some types of generative artificial intelligence.
- Shutterstock's visual media library is being used to enhance and train these AI models.