The company's growth reflects the increasing popularity of social commerce, which is currently growing faster than traditional e-commerce. The market value of social commerce in the Asia Pacific region alone is expected to exceed $894 million by 2028. SleekFlow's conversational AI is a significant part of this development, allowing sellers to scale their customer service while maintaining lean operations. The conversational AI industry is projected to reach $49.9 billion by 2030.
Key takeaways:
- SleekFlow, a social commerce platform headquartered in Singapore and Hong Kong, has secured an additional $7 million in funding to further develop its AI and expand into Southeast Asia, the Middle East, and Europe.
- The startup's growth highlights the rapid rise of social commerce, which is currently growing faster than traditional e-commerce. The estimated market value of social commerce in the Asia Pacific region is expected to exceed $894 million by 2028.
- SleekFlow sets itself apart from competitors with features like omnichannel capabilities, marketing automation, a user-friendly flow builder, instant checkout capabilities, and built-in CRM platform integrations.
- The startup has appointed a new CTO, Gao Lei, a Silicon Valley veteran with over two decades of tech leadership. SleekFlow is operational in Singapore, Hong Kong, Malaysia, Indonesia, Brazil, and the United Arab Emirates, and is used by companies across various sectors.