Spiegel stated in an interview that the company needs to improve in this area and has gathered some of their top machine learning experts to discuss the path to achieving state-of-the-art technology. This move marks a significant shift for the company, which has focused on overhauling its advertising business in recent years.
Key takeaways:
- Snap Inc. CEO Evan Spiegel is planning to invest more in artificial intelligence and machine learning for Snapchat.
- This move is aimed at making the platform more interesting for its users.
- Spiegel acknowledged that they had fallen behind the curve on the machine learning side, which was reflected in the business performance.
- The company plans to bring together its most senior machine learning experts to discuss and plan how to reach the state of the art in this field.