Spotify users are disappointed by an underwhelming Wrapped this year

Spotify's year-in-review feature, Spotify Wrapped, has been met with disappointment from users who found it underwhelming and lacking in the creative data stories and detailed stats that were offered in previous years. Users criticized the inclusion of an AI podcast for Wrapped, the absence of top music genres and top podcasts, and the lack of interactive elements. Despite this, people are still sharing their Wrapped experiences, although the #SpotifyWrapped2024 hashtag is currently dominated by complaints.

The company's decision to partner with Google to turn Wrapped into an AI-powered podcast was also met with mixed reviews. Some users connected their disappointment with the feature to Spotify's layoffs in 2023, speculating that the lack of staffing and overreliance on AI led to this year's downgrade. Spotify declined to comment on how it decided what to include in this year's Wrapped, stating that it aims to bring a new and exciting experience to Wrapped for listeners each year.

Key takeaways:

Spotify users have expressed disappointment with the 2024 Spotify Wrapped feature, criticizing the inclusion of an AI podcast over other creative data stories and the lack of detailed stats and information on top music genres and podcasts.
Despite the criticism, users are still sharing their Wrapped experiences, with the #SpotifyWrapped2024 hashtag surfacing more complaints than praises.
Spotify's partnership with Google to turn Wrapped experiences into an AI-powered podcast was met with mixed reviews, with some users blaming the AI for the feature's perceived failure.
Some users have linked their disappointment with the Wrapped feature to Spotify's layoffs in 2023, suggesting that the lack of staffing and overreliance on AI contributed to the feature's downgrade.

Spotify users are disappointed by an underwhelming Wrapped this year | TechCrunch

Key takeaways:

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