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The AI hardware era is upon us, like or not

Jan 05, 2024 - fastcompany.com
The article discusses the expected integration of generative AI into hardware by tech giants in 2024. Google is already incorporating AI into its Pixel 8 line with features like "Magic Editor" and "Best Face", and rumors suggest a new AI assistant for the Pixel 9. Apple, while more muted in its approach, is rumored to be planning to bring generative AI to Apple Music and iWork suite, and integrate large language models into Siri. OpenAI is reportedly brainstorming a consumer device, while Intel, AMD, and Qualcomm are incorporating AI into their chips.

The article also mentions the integration of AI into Android phones, with Qualcomm teasing generative AI capabilities for its Snapdragon 8 Gen 3 mobile processor. Samsung is also joining the AI trend, reportedly developing its own large language model. Other gadgets like smart speakers and wearables are also expected to receive an AI makeover. However, the author warns of the potential misuse of "AI" as a buzzword and the possibility of on-device AI features being inferior to their cloud-based counterparts.

Key takeaways:

  • Google, Apple, OpenAI, and other tech companies are planning to integrate generative AI into their hardware in 2024, with applications ranging from photo editing to audio summaries.
  • Google is reportedly planning a new AI assistant called 'Pixie' for the Pixel 9 and may be developing glasses with AI object recognition.
  • Apple is rumored to be bringing generative AI features to Apple Music and the iWork suite, and is working on large language models for Siri in iOS 18.
  • Intel, AMD, and Qualcomm are developing AI capabilities for their chips, with applications for PCs and Android phones, while other companies are exploring AI for miscellaneous gadgets like smart speakers and wearables.
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