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The digital equivalent of wearing a fake Chanel bag

Jan 16, 2024 - garbageday.email
The article discusses the use of AI in art and its implications, arguing that the primary use of AI art seems to be flooding social media with low-quality content for advertising or scamming purposes. It cites examples of companies like Wizards of the Coast and Wacom using AI-generated images in their promotional campaigns, and Amazon filling up with AI-generated product listings. The author criticizes the trend, stating that AI-generated content feels like spam and lacks originality, often appearing dated upon creation.

The article also touches on the increasing commodification of memes, using the example of Josh wine, which became popular online due to its simple branding and affordability. The author notes the lack of a central joke or creative element in these memes, describing them as purely commercial. The piece concludes with a discussion on the closure of the news reader app Artifact, attributing its failure to the unnecessary addition of social features.

Key takeaways:

  • The author argues that the main use case for AI art is to flood social media with low-quality content, often for advertising or scamming purposes.
  • Companies like Wizards of the Coast and Wacom have been criticized for using AI-generated images in their promotional campaigns.
  • AI art is seen as a solution to the need for high volumes of visual content on social media platforms, but the author argues that this is not a real problem, but rather a result of tech companies' publishing guidelines.
  • The author suggests that AI-generated content quickly becomes outdated and is often perceived as spam, undermining its effectiveness.
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