The Samsung Galaxy S25’s side button fires up Google Gemini

At Samsung Unpacked 2025, Samsung announced a significant update for the Galaxy S25 line, introducing easier access to Google Gemini via the side button. This change highlights Samsung's shift towards mobile AI, following unsuccessful attempts with its Bixby assistant. Google Gemini, which is replacing Google Home on Android devices, was a focal point of the event, emphasizing the industry's move towards AI-driven features over traditional hardware advancements. The S25's capabilities are powered by the new Snapdragon 8 Elite chip, offering enhanced cross-app functionality with Google and Samsung apps.

Despite the focus on Gemini, Samsung is not abandoning Bixby, which will continue to feature in its home appliances. The Galaxy S25 is available for preorder and will ship on February 7. This update reflects a broader trend in the mobile industry, where companies like Samsung and Apple are leveraging AI platforms to enhance device functionality.

Key takeaways

Samsung announced a new feature for the Galaxy S25 line, providing easier access to Google Gemini via the side button.
Google Gemini is replacing Google Home on Android devices, but Google Home will continue to exist in smart home products.
The Galaxy S25 is powered by the new Snapdragon 8 Elite chip, focusing on AI and cross-app functionality.
Samsung is maintaining Bixby for its appliances and home products, despite the focus on Google Gemini for mobile devices.

The Samsung Galaxy S25’s side button fires up Google Gemini | TechCrunch

Key takeaways

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