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This Leading Fireworks Provider Ignites GenAI To Reduce Human Error

Jan 14, 2025 - forbes.com
The article discusses how French pyrotechnics company Etienne Lacroix, in collaboration with SAP partner STMS, is leveraging generative AI to streamline its shipping label creation process. This initiative aims to minimize human error and reduce the time-consuming task of manually creating labels for hazardous materials like fireworks, which require adherence to complex international regulations. The AI solution, developed on the SAP Business Technology Platform and SAP S/4HANA, uses a model on SAP HANA Cloud to generate labels based on legal regulations, historical customer requirements, and cultural standards, while ensuring human validation remains a crucial step.

The project emerged from a Hack2Build event where STMS and SAP explored AI use cases to address customer pain points. The generative AI prototype employs Retrieval-Augmented Generation (RAG) to provide context and ensure the AI's suggestions are relevant and reliable. This innovation represents a significant step in Etienne Lacroix's AI journey, addressing a specific operational challenge and demonstrating the potential of AI to enhance efficiency in the supply chain.

Key takeaways:

  • Etienne Lacroix, a leading fireworks provider, faces challenges in labeling shipments due to varying international regulations and customer requirements.
  • STMS and SAP collaborated to develop a generative AI solution to streamline the labeling process, reducing human error and time consumption.
  • The AI solution uses SAP Business Technology Platform and SAP S/4HANA to generate labels based on legal regulations, customer requirements, and cultural standards.
  • The prototype ensures human validation of AI-generated labels, providing a practical application for AI in Etienne Lacroix's supply chain operations.
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