The AI-powered feature uses a pipeline of different models to parse prompts and generate videos, rather than a proprietary model. InVideo, which currently has 4 million monthly active users and has generated 7 million videos in the last 30 days, aims to target individuals, creators, and small businesses. The company raised $35 million in 2021 and is on track to register $50 million in revenues this year. The startup plans to improve the tool's generation ability over time and is looking to partner with the right investor in the coming quarters.
Key takeaways:
- InVideo, an Indian video editing platform, is launching a generative AI-powered video creation feature that allows users to generate video clips using text prompts.
- The new feature, called InVideo v3.0, uses a pipeline of different models to parse prompts and generate videos in various styles, and can export videos in formats suitable for YouTube, Shorts/Reels, and Linkedin.
- To cover the costs of this new feature, InVideo is introducing a new paid plan called Generative Plan, which allows users to generate 15 minutes of video for $120 per month.
- InVideo, which currently has 4 million monthly active users and has generated 7 million videos in the last 30 days, is targeting individuals, creators, and small businesses with its new AI-powered video generation feature.