Match Group has also been open about its intention to use AI to shape user interactions on its platforms. The company's CEO, Bernard Kim, stated that AI is crucial to the future of Match Group and its business, and envisions AI influencing everything from profile creation to matching and connecting for dates. The company is even exploring the possibility of building its own AI tools for tasks like writing conversation starters or suggesting date ideas.
Key takeaways:
- Match Group, the conglomerate that owns various popular dating apps, has partnered with OpenAI and plans to integrate artificial intelligence into all aspects of its apps.
- The company has purchased 1000 ChatGPT Enterprise licenses and plans to use AI for various tasks including communications, coding, design, and analysis.
- Match Group CEO Bernard Kim believes AI is crucial to the future of the company, influencing everything from profile creation to matching and connecting for dates.
- Despite concerns about authenticity, Match Group has allowed users to use AI in their dating profiles and is even considering building its own AI tools for tasks like writing conversation starters or suggesting date ideas.