The misuse of AI in the film industry has been a major concern, leading to strikes by the US writers and Hollywood actors. The Writers Guild of America recently approved an agreement restricting the use of AI in film and TV. However, the actors' strike continues, with the main issues being pay and the unauthorized use of AI to generate actors' likenesses.
Key takeaways:
- Tom Hanks has warned his fans about a fake advertisement for a dental plan that uses an AI-generated image of him without his permission.
- Hanks has expressed concerns about the use of AI in film and TV, but has approved digitally altered versions of himself in past films.
- He discussed the legal implications of AI and deepfake technology being able to recreate anyone at any age, potentially allowing for performances to continue indefinitely.
- The use of AI in generating unapproved likenesses of actors is a major concern in the ongoing Hollywood actors' strike, represented by Sag-Aftra.