The use of AI has been a contentious issue in Hollywood, with unions representing writers and actors demanding protections against the unauthorized use of actors' likenesses. The Writers Guild of America has reached a tentative deal with the Alliance of Motion Picture and Television Producers, while the Screen Actors Guild continues to negotiate. Other industry figures, including Tim Burton, a WandaVision background actor, and James Cameron, have also expressed concerns about AI technology.
Key takeaways:
- Tom Hanks has warned his fans about an AI-generated version of his likeness being used without his consent in an online advert for a dental plan.
- Hanks has previously spoken about the ethical and legal challenges posed by AI, especially in the context of performances continuing beyond a person's death.
- AI has been a major point of discussion in Hollywood, with unions representing writers and actors demanding protections against the use of their likenesses without consent or compensation.
- Other figures in the entertainment industry, including Zelda Williams, Tim Burton, and James Cameron, have also voiced concerns about the use of AI technology.