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Tubi to launch content discovery tool powered by OpenAI’s ChatGPT-4 | TechCrunch

Sep 26, 2023 - news.bensbites.co
Tubi, a Fox-owned free TV streaming service, is testing a new mobile feature called "RabbitAI" powered by OpenAI’s GPT-4. The feature allows users to ask content-related questions and discover new TV shows and movies, providing hyper-personalized recommendations. The feature is currently in beta testing on Tubi’s iOS mobile app and will be widely available in the coming weeks. The RabbitAI plugin for ChatGPT will also be available to OpenAI paying subscribers.

The launch of RabbitAI follows OpenAI's recent addition of a voice feature to ChatGPT. Other media companies investing in AI include YouTube, Amazon, and Netflix, all of which have announced new AI-powered tools and investments. Amazon has launched a generative AI experience on Fire TVs and invested $4 billion in AI startup Anthropic, while Netflix is hiring an AI product manager.

Key takeaways:

  • Tubi, a Fox-owned streaming service, is testing a new mobile feature called "RabbitAI" powered by OpenAI’s GPT-4. This feature allows users to ask content-related questions and discover new TV shows and movies.
  • The AI tool provides "hyper-personalized recommendations" based on user queries, and allows users to save their search results and history for future reference.
  • The feature is currently in beta testing on Tubi’s iOS mobile app and will be widely available in the coming weeks. The RabbitAI plugin for ChatGPT will also be available to OpenAI paying subscribers.
  • Other media companies like YouTube, Amazon, and Netflix are also investing in AI. YouTube recently announced new AI-powered tools, Amazon announced a generative AI experience on Fire TVs and a $4 billion investment in AI startup Anthropic, and Netflix is hiring an AI product manager.
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