Captions aims to provide three types of video recording tools: a camera toolkit, editing tools like AI-powered corrections, and a generative tier where users don't have to record a video at all. The company currently offers 12 AI characters and plans to add three to four characters every week. The ultimate goal is to allow users to create their own AI creators. The tools are expected to be used primarily for sales, marketing, and communication channels by consumer-focused companies.
Key takeaways:
- Video editing app Captions has launched a new feature that uses AI to edit videos, adding custom graphics, zooms, music, sound effects, transitions, and motion backgrounds based on the content.
- The app also offers AI avatars that users can use to create a video, which can then be edited using the AI feature.
- Captions aims to provide three types of video recording tools: a camera toolkit, AI-powered editing tools, and a generative tier where users don't have to record a video at all.
- The company plans to add three to four new AI characters to its portfolio every week, with the ultimate goal of allowing users to create their own AI creators.