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‘What’s in it for us?’ journalists ask as publications sign content deals with AI firms | TechCrunch

Jun 22, 2024 - techcrunch.com
Vox Media and The Atlantic have signed content licensing deals with OpenAI, giving the AI company access to their current content and entire archives to train models like ChatGPT. The deals were announced without prior notice to the staff, raising concerns among journalists about the potential impact on their work and journalism as a whole. The Atlantic Union and Vox Media Union are pushing for negotiations on AI implementation, arguing that it constitutes a fundamental change to working conditions.

Several other media outlets have also signed similar deals with OpenAI, including News Corp and Axel Springer. OpenAI claims these agreements will drive traffic back to the original articles, but journalists are skeptical. They fear that if readers can access content through AI chatbots, it could reduce traffic to publishers' websites, impacting ad revenue and audience reach. There are also concerns about AI companies lifting content without striking deals, as has been alleged against AI startup Perplexity.

Key takeaways:

  • Vox Media and The Atlantic have signed content licensing deals with OpenAI, giving the AI company access to their current content and entire archives to train its models.
  • Journalists are concerned that these deals could harm writers and journalism as a whole, and are seeking to negotiate AI protections similar to those in Hollywood writing teams' contracts.
  • OpenAI and other AI companies are facing copyright lawsuits from publications and other groups for using copyrighted works to train their models without proper credit or citation.
  • Despite concerns and legal challenges, more publishers are expected to strike deals with AI companies, with the belief that AI will use their work regardless, so they might as well get paid for it.
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